Issuing colorful, high-quality ski passes is a great way to reward regular skiers and riders, while also helping to speed up lift lines.

While all ski resorts sell paper lift tickets that can get you to the top of the mountain, season pass holders and frequent riders deserve something a bit more professional. That’s why most resorts now offer high-quality photo ID cards to those who hit the slopes on a regular basis. Alpha Card provides ski and snowboard resorts with professional ID card systems that can be used to produce durable photo IDs for skiers, snowboarders, and also employees.

Alpha Card Photo ID Systems enable ski and snowboard resorts to:

• Issue professional-looking photo ID cards to season pass holders and frequent riders
• Print season passes on-site in just seconds
• Create top-quality employee ID cards for resort staffers
• Issue durable ID badges to ski patrol members and medical personnel
• Create different card designs to distinguish ski staff departments
• Use encoding technologies to integrate employee IDs with access control and time & attendance
• Produce unique card layouts for each season pass category
• Integrate ski passes with card-scanning systems to make lift lines move faster
• Prevent illegal duplication with visual security elements and card security features

High-quality ski and snowboard passes last longer than paper lift tickets because they’re printed on durable PVC plastic. PVC cards can endure the rigors of a long season on the slopes, which is important since many ski resorts require the passes to be out and on display at all times.

Another benefit of well-designed season ski passes is they prevent cardholders from sharing their passes with others. If the ski pass features a clear full-color photo of the cardholder, it will be easy to spot when an imposter attempts to use someone else’s pass for the day.

Good-looking photo ID cards for snowboarders and skiers also help to enhance customer loyalty. Ski resorts can actually use season passes as a way to extend their branding. If the cards are seen around town, and the design is memorable, new riders will be drawn to the mountain.

Alpha Card carries complete ID systems designed to meet the needs of ski resort ID programs. We can also create a custom system tailored to your specific requirements. Learn more by calling our system experts at (800) 717-8080.